In the age of Wiki-pages, Kickstarter and crowd-funded banking, something as routine as dinner can be crowdsourced. At least that’s what the cofounders of Zokos—Christopher Kieran, Bradley Baer, Andrew Hapke and Roger Vandervort—are betting on. Their site helps hosts plan and fund dinner parties by engaging guests in their extended social networks. The team recently moved their headquarters from New York City to Benjamin’s Desk in Center City, Philadelphia, and plans to hire web-developers (particularly Ruby developers) early next year.
Unlike potluck invitations, which are well served by Facebook or Evite, Zokos assumes some people enjoy planning events while others wouldn’t mind contributing a little money in order to partake. The cofounders were pursuing master’s degrees at Yale when they met at the popular Veggie Dinner Club and discovered the appeal of peer-networked meals.
“I was able to have an unbelievable dinner with 10 to 20 interesting people,” explains Baer. “Often these dinners would turn into longer events where I'd make several new friends and connections.”
The Zokos dining community is modeled on the vibrant social exchanges available on a university campus. In addition to the funding feature, Zokos allows hosts to reach out to friends-of-friends, collaborate on the menu with their guests, and join a larger network of foodies and event enthusiasts. Interest groups and book clubs use the platform to plan dinners and fundraising occations. So far, over 4,000 parties have been successfully created, and roughly five percent of guests return to the site as hosts. The company also launched Zokits, a source for complete event planning roadmaps developed by industry experts. As more and more twenty-and-thirty-somethings stray from traditional family life, Zokos could be the antidote to eating alone.
“While good food, saving time and saving money is important, it's all about finding anything that brings people together,” says Baer.
Source: Brad Baer, Zokos
Writer: Dana Henry